Services Provided:
Presentation Design | Print Design | e-Marketing
THE CHALLENGE
Year 5. Same client, new expectations. Scripps Networks returned to DeadLizard for their 2025-26 Upfront Presentation and support materials. With multiple presentations already behind us, the challenge was clear: stay true to the Scripps brand while delivering a fresh jolt of energy and surprise.
THE INSIGHT
Lighting and color are powerful tools for refreshing a look without losing its core. By leveraging both, we aligned with Scripps’ new on-air graphics packages while pushing the design further – bringing an exciting energy to the new sales cycle.
THE SOLUTION
We built on the 2024-2025 foundation, adding bold new lighting to energize the design. A refined color palette brought structure and clarity, helping organize content across chapters. New photographic elements complemented the updated visuals. The result: familiar yet fresh.